Tuesday, January 12, 2016

Nikon, Enters the Action Cam Space!

Nikon made a surprising announcement at CES today when it unveiled its first ever action camera. Even more surprising was that it will shoot 360-degree video. Even more surprising than that was that this is just the first in what will be a "family" of action cameras.
The new camera is called the KeyMission 360, a name that is as dull as the actual product is exciting. We don't know much about it — Nikon wouldn't give us a release date, a price, or specs like battery life. But we do know that Nikon's already building out a system of accessories and mounts, and that the camera can shoot 4K UHD footage. And we do know that there's now another huge presence in both the action camera and360-degree video markets. Talk about two birds with one stone.