Wednesday, June 13, 2007

Clif Bar for Kids ZBAR



OK, I know that this blog is about technology but I had to write this up.

The other day while in a food store I saw a overweight 8 year old girl and her very overweight mother standing in the deli line. The little girl was stuffing a muffin in her face, (I am saying this nicely as possible, so not to offend too many people) there was crumbs everywhere. The store was Whole Foods and it is one of the best places to shop for food. So this got me thinking that if we don't change the way that adults think about Obesity then kids are doomed before they can make their own choices.
So after a race awhile back I came across ZBAR for kids. Good ole Gary from CLIF, is starting to make healthy choices for kids. They even have the seal for USDA Organic along with SB19. Senate Bill 19 (SB19) is legislation that sets nutrition guidelines for California schools. I am not sure why this has not been mandated to all school systems, but it should!
Technology can always help and with many devices that are being developed to monitor heart rate, diabetes, etc., making sure kids and adults are exercising correctly can only help in the huge epidemic that healthcare and insurance companies are facing, OBESITY!!
Get your kids eating healthy. ZBAR from CLIF BAR, you have to start somewhere!

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