Newton Running, Land, Lever, Lift

new colors and 3 years going strong. Newton is coming into it's own and really taking hold not only in the USAT but also in running, marathons as well. The shoes are light, well build, fast and best of all the patented Action/Reaction Technology™. When using the ultra-efficient Land-Lever-Lift midfoot or forefoot running gait, the technology absorbs and then returns your own energy back to you. It's not fancy technospeak, and it's no gimmick. It's a revolutionary way of building a running shoe based on Sir Isaac Newton's third law of motion – "For every ACTION, there is an equal and opposite REACTION." Loosely translated, it means you get a boost of forward energy with every single stride you take.
Wearing the shoes will get you noticed and for very good reason you will be going fast. The stand out, neon yellow, go fast red and orange are the best thought out marketing that one has seen in a while.
They also have the shoe test results to back it up.

Swollow a RFID Tagged Pill to prevent Over Heating

Would you take a pill that would monitor your vitals during a race, or even training? Could tell you when your body is starting to overheat, muscles are breaking down, etc.. For race organizers this could be the next thing, making sure you are staying hydrated and not collapsing. Here is how us at TubaDuba see this working.
You take the pill before the start of the race, step on a pad to make sure that it works. As you compete in a Marathon or Triathlon you would cross over pad/readers along the way, on a monitor your stats could show up, if the system saw that you needed to be hydrated a water station would follow the readings. In case a runner showed a potentially dangerous reading, nearby medical teams were given access to the data so they could reach the runner, stop him, and treat him immediately. Simple safe and completely harmless.
Cheers

Running Correctly, Healus

Everyone is trying to find the correct running style, Nike with it's Free, Newton Running and Zoot Sports with its new running shoe. Now all are good and limiting runners from slamming their heels into the ground thousands if not millions of time over a season is smart. Healus is throwing it's hat into the ring, this video does a good job at demonstrating why heel strike is bad and this shoe could be changing all that.

"Revolutionary running shoe

European 5000m record holder Dave Moorcroft tries out a radical new running shoe.

It's been developed by marathon runner and physiotherapist Adri Hartveld who has over 25 years experience in dealing with sports injuries.

He came up with the idea of the Healus Running Shoe - a design comprised of a base shock plate and heel-less sole which minimises heal strike impact - based on his own experiences and from the athletes he has helped treat.

Dave Moorcroft is surprised with the results when he takes the Healus onto the track!"

Newton Running, One Word "GREAT"

Write-up after write-up in the Triathlon world the Newton Running Shoe is being called one of the best shoes around. You are forced to change your running style but for the better I am told. "To discover your best running form all you need to do is run barefoot. You'll immediately discover that when barefoot you're not landing on your heels, you're striking on your forefoot.

Striking on your forefoot is the most natural way to run, it is also the fastest and most efficient way to run. Newton Running shoes were developed to make your feet think they're barefoot and increase your performance"
Newton seems to be targeting the Triathlon market first, which I am very happy for, I plan to order mine in the next couple days, will let you know how things go!
Check them out! Newton Running Shoe

MapMyRun.com - New and Improved

New and Improved...
I guess the adsense on their site is finally paying off, MapMyRun is improved, with training logs, race and events, running news and two ways to upload your data, .gpx, and gmap-pedometers. I started using this site off and on for the past two years and felt it very cool web 2.0. The only part that they need to add is data from all watches. I don't use a GPS but a Polar watch then I manully plug my route in to see if it matches my Polar foot pod, and it's usually close. The interface is much more robust and it seems to run a little faster. MapMyRun uses Google Maps so you can show distance, markers and elevation on the map, plug in your time and it kicks out stats.
"MapMyRun.com provides people of all athletic ability easy-to-use, comprehensive web-based tools to get healthy and train more effectively as an individual or group.

These interactive tools include:

Easy to use graphical route mapping tool!
Workout calculators enabling users to calculate key statistics such as pace, calories burned, etc.
A new Training Log to track daily workouts and follow your training progress
Collaboration features that allows users to share their workouts with others.
I-framing, co-branding, and syndication tools are enabling organizations like Team in Training and VeloNews to share this site with it's user"

Hey Kevin Callahan, "Idea Guy" I have some cool ideas that could work with MapMyRun, give me a call, in the meantime, Check them out!MapMyRun