Newton's New Racer, MV2

Along comes a new shoe, you think to yourself, how good could it really be! REALLY GOOD, Newton's MV2, is lightweight, stable, flexible, and those lugs. If you have a 5k or 10k, I can't speak to anything above that, put these on, you will move. Not sure why but you just want to go faster, feel like you can go farther and just feel great the whole time, effortless.

UFC GYM TORRANCE ENROLLMENT CENTER OPENS AUGUST 1ST BE THE FIRST TO JOIN!

Lafayette, CA (USA) July 25, 2011 – Quickly becoming a leader in the fitness industry thanks to its state-of-the-art facilities, innovative training techniques and revolutionary incorporation of Mixed Martial Arts, UFC® Gym™ announced today that it will begin construction on its latest location in Torrance, Calif. Expected to open in early 2012, the Torrance UFC Gym will be located in the Torrance Promenade at 19800 Hawthorne Blvd. #420. It is the fourth UFC Gym location, with three other locations in Concord, Rosemead and Corona, Calif., respectively.

“We’re excited to break ground on another UFC Gym location in Torrance, California,” UFC President Dana White said. “When we started UFC Gyms, our goal was to raise the bar in the fitness industry. That’s exactly what we’re going to do in Torrance. We’re going to give residents there an amazing lifestyle experience.”

At over 40,000 square-feet, UFC Gym Torrance will feature all of the amenities seen in traditional fitness facilities, plus the cutting-edge training techniques that have helped the brand emerge as an undeniable force in the industry. With MMA programming such as Muay Thai kickboxing, jiu jitsu, self-defense classes, and team-oriented Daily Ultimate Training, as well as one-of-a-kind offerings such as a 32-foot Octagon®, UFC Kid’s Gym Fitness, Octagon Training Disciplines, and High-Octane Conditioning, UFC Gym Torrance will help members of all ages realize results like never before.

“The results people are achieving at UFC Gym are remarkable,” UFC Gym Senior Vice President Adam Sedlack said. “We look forward to providing members of the Torrance community an opportunity to “train different” and change their lives, incorporating something for everyone. From the young adult to the working professional, and everyone in between, UFC Gym provides unique training regimes for all ages and fitness levels.”

Potential members will have an opportunity to join at a reduced rate prior to the facility opening at the UFC Gym enrollment center located in suite 224 of the Torrance Promenade. For more information check out www.ufcgymtorrance.com, or call 877-2-UFCGYM. UFC Gym currently has three locations in operation (Concord, CA, Rosemead, CA, Corona, CA), with a fifth in the works, (Honolulu, Hawaii) and plans to continue its rapid expansion. For more information on locations worldwide, visit www.ufcgym.com.

About UFC® GYM™
UFC® Gym™ is the first major brand extension of the Ultimate Fighting Championship, the all-time industry leader in the sport of mixed martial arts. In alliance with New Evolution Ventures™ (NeV), developers of many of the world’s most successful fitness brands, the UFC Gym brand gives UFC enthusiasts and fitness seekers of all ages the opportunity to practice the training techniques of famed UFC athletes.

Offering a full-range of group fitness classes, private MMA training, personal and group dynamic training, plus MMA style youth programming, UFC Gym creates something for all ages and fitness levels. As the first to combine the world of mixed martial arts and fitness, UFC Gym has developed an atmosphere where members can see immediate results.

UFC Gym is the ultimate fitness experience. The brand is not what you expect, and more than you can imagine, aiming to continue revolutionizing the fitness industry. For more information, please visit ufcgym.com.

About New Evolution Ventures™ (NeV)
Based in Northern California, New Evolution Ventures (NeV) is a private equity firm focused on the acquisition, development, and operations management of fitness, media and sports entities both domestically and internationally.

Founded in 2008 by Mark Mastrov, Jim Rowley and Mike Feeney, the current team of NeV professionals is shaping the world of fitness, media, and sports one brand at a time. In 2009, NeV partnered with Frank Fertitta, Lorenzo Fertitta and Dana White, owners of the Ultimate Fighting Championship®, to launch UFC® Gym™ brands across the United States. To date, there are three UFC Gym sites in California with more facilities expected soon. With a foundation representing over a century of business experience, NeV currently has operations and investments in over 20 countries worldwide. For more information, please visit www.nev.com.

About Ultimate Fighting Championship®
Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC® produces over 12 UFC live Pay-Per-View events annually around the world. UFC programming is distributed in the United States on Viacom, Inc.’s Spike TV and on Comcast, Inc.’s VERSUS network. UFC content is distributed commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada. Globally, UFC programming is broadcast in over 135 countries and territories, reaching 597 million homes worldwide, in 21 different languages.

UFC® also boasts a powerful presence online, with UFC.com attracting over six million unique visitors per month, while also possessing one of the most powerful social media followings in all of professional sports. To date, UFC has over six million fans on Facebook and nearly 300,000 followers on Twitter. In addition, UFC President Dana White is one of the most accessible and most followed executives in sports with over 1.5 million followers on Twitter. On January 22, 2011, UFC continued to set trends in social media, becoming the first major sports league to stream live, broadcast quality action on Facebook.

Ancillary businesses include the best-selling UFC “Undisputed” videogame franchise distributed by THQ, UFC Gym™, UFC Fight Club affinity program, UFC Fan Expo™ festivals, branded apparel, trading cards, articulated action figures and other media including best-selling DVDs and a bimonthly magazine.

Swiss Room Box

Leave it to the Swiss to make travel a bit more civilized. SwissRoomBox has come up with a product that compartmentalizes are your stuff. Pick a box and it might be a shower, another might be a sink.

Have you ever dreamt of carrying your home in the boot of your car?
swissRoomBox is the solution!

1 Product - 1 Size - 1 Model
This is true for most cars belonging to the categories: Compact cars, Station Wagons, Ludospaces, Monospaces, 4x4, Mini-Vans.
No extra tuning nor modification of the cars is needed! *

Four basic practical and intelligent modules, each of them having alone or combined, its functionality.
The swissRoomBox deploys its multiple facets by revealing the kitchen, the shower with the luxury of hot water, the table with its variable sizes and the sleeping room with panoramic view !

Freeflow Slacklines

Any Product that helps train your core is the way to go. Freeflow is second to non.

Plain and simple the sport is called slacklining. The "rope", which is called webbing, isn't pulled tight like a tighrrope. This is what makes slacklining so unique. The ability to bounce and sway allows you to build superb balance while maximizing your core strength.

The tensioning systems on all Freeflow Lines are so easy to set up and use that anyone can quickly adjust the line to their specific liking. Lines can be set super tight for jumping and aerial tricks. Go for moves like the 180, 360, Moon Walk - and if you really get good nail the backflip!

Looking to really build your balance and put a little wobble in your step? The line can be set loose and it will provide you with a really nice back and forth sway that mimics the motion of carving on a surfboard, snowboard, wakeboard or skateboard. Many board and ball training systems exist, but none offer the full range of motion that Freeflow Lines provide.

Training Peaks

Outside magazine, America’s leading active-lifestyle publication, today announced that it will launch the Outside Fitness Planner, an interactive web/mobile fitness and training tool powered by TrainingPeaks.com. The new program will allow readers to access the same expert health and fitness advice they have come to rely on from Outside Magazine along with world-class tools to track exercise, diet and map routes.

To create the Outside Fitness Planner, Outside collaborated with some of the world’s top coaches to develop a series of one-of-a-kind, comprehensive fitness regimens. The fitness programs will be delivered to users directly through a variety of platforms –via email, text, and online— offering flexibility and freedom to follow a plan no matter where you are. Training programs range from ‘how to train for a marathon’ to ‘how to get in the best shape of your life’. In addition, diet and exercise plans designed by renowned experts will be available. Outside readers can also upload workouts from more than 80 popular GPS, heart rate, pace and power tracking devices; search, map and share routes; track and plan nutrition; and get daily emails with their next day’s planned workout.

“By combining our award-winning health and fitness content with TrainingPeaks.com, our readers have access to the same unparalleled software tools used by our favorite athletes and coaches to track their progress and monitor their overall fitness,” said Outside’s editor, Christopher Keyes. “It’s the perfect platform for achieving any fitness goal, whether it’s just trying to get back in shape or attempting to set a new personal best in a marathon.”

More..

Kurt Kinetic Wired/Wireless Power Computer!

Affordable, and if you have a Kurt Kinetic already then you are really in business. On the off season you can be tracking all the important data instead of just spinning away for countless hours.

Wired Version
he Kinetic Wired Power Computer is designed to give you accurate power (watt) readings when you are using a Kinetic Trainer. All other functions (speed, distance, cadence, calorie burn, altimeter, etc) are accurate both on and off the trainer. Because of this, the Kinetic Power Computer is an excellent choice for a cycling computer both on and off the trainer.

The watts reading is calibrated based on a mathematical relationship between power and speed. This Kinetic Power Formula along with our proprietary software accurately estimates the cumulative effect of 16 different interactive forces. This power curve is based on the "average " rider on the "outdoor ride" using the following cubic function: P = (5.244820) * S + (0.01968) * S3. S=speed in miles per hour, P=power in Watts

Wireless
The Kinetic Wireless Power Computer is designed to give you accurate power (watt) readings when you are using a Kinetic Trainer. All other functions (speed, distance, cadence, calorie burn, altimeter, etc) are accurate both on and off the trainer. Because of this, the Kinetic Power Computer is an excellent choice for a cycling computer both on and off the trainer.

The watts reading is calibrated based on a mathematical relationship between power and speed. This Kinetic Power Formula along with our proprietary software accurately estimates the cumulative effect of 16 different interactive forces. This power curve is based on the "average " rider on the "outdoor ride" using the following cubic function: P = (5.244820) * S + (0.01968) * S3. S=speed in miles per hour, P=power in Watts

Features

• Speed
• 4 Keys
• Auto Start
• Max. Speed
• Speed bar (% of max. speed)
• Average Speed
• Speed Comparison
• Distance 1
• Distance 2
• ODO 1
• ODO2
• ODO 1+2
• Ride time 1
• Ride time 2
• Distance Countdown
• Time to arrival (arrival time/time remain)
• % to arrival (Bar display)
• 2nd Wheel size
• Time (12/24hr)
• Auto sleep
• Heart rate
• Max Heart rate
• Average Heart rate
• Upper/Lower Limit w/ visable alarm
• Calorie
• Fat burn
• Stopwatch
• Auto Lap (Time/Distance)
• Calorie expenditure / Fat burn
• Altimeter
• Home Altitude storage
• Altitude gain/loss
• % gradient
• Power
• Max Power
• Avg Power
• Temperature (C/F)
• Max Temperature
• Min Temperature
• Easy Caibration
• Service interval reminder
• EL Backlight
• Cadence
• Average Cadence
• Max Cadence
• Low battery indication

Rock Tape The Next Answer To Compression Gear

It seems as though Ironman is thinking of banning compression sock, so with everything there is always an answer and since they used it in the Olympics, why not try it. RockTape is that answer.
The Story
Just like you, I’m an avid amateur athlete…
I’m fit, but my love of running, cycling and swimming have contributed to a variety of minor sports injuries, and one of those injuries required physical therapy. The PT treated me and finished the session by applying some tape to my leg. When I asked if this was the same tape I had seen during the Olympics, the answer was yes.

I was skeptical about the tape, but after a week my injury was healing nicely and I also noticed that my legs felt pretty good after a long ride. I started doing more research on the tape’s effects and that’s when I discovered that the tape can be used to ENHANCE PERFORMANCE. I found that taping in advance of exercise promotes increased blood flow to the muscles, thereby reducing fatigue.

After trying the tape on friends and family with good results, I got excited and talked to a number of companies about buying and selling the tape. The response I got was amazing: no one wanted to sell me tape unless I became “certified” in their specific taping methods. It was their way of making the tape more exclusive and expensive. I decided there had to be a better way to get this great product into the hands of those who needed it, so I located a source, modified the formula and formed ROCKTAPE.

I hope you love ROCKTAPE as much as I do, but if you don’t, we offer a 100% money-back guarantee. So what do you have to lose? Try ROCKTAPE today, and see how it can enhance your sports performance!

Race Across The Sky! Leadville 100

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So the Leadville 100 is coming to a theater near you, well hopefully, they say nationwide but who know what that means. Anyway the trailer looks cool, make you think that anyone can finish this race. Lance really opens himself up a lead and seems to keep it, then disaster strikes, a flat tire. This is the suspense that keeps you on the edge of your mountain bike seat. A crazy media filled race. What else could you ask for, see the movie, book your tickets for next year and hit the trail. Who knows you might have what it takes to beat Lance.

Livestong Fitness, Lance is a marketing genius!

Amazing the reach and marketing potential a name has, Lance Armstong. The Tour De France was on a up-word swing, then he retired and Versus lost major market share. Then he came back and boom Versus and the cycling industry was hot again. So it should not be to anyones surprise that Lance has put his name on a line of fitness equipment LiveStongFitness. Treadmills, ellipticles and Spin bikes.

A solid foundation for any workout
Heavy duty components and construction meet the demands of any rider

Quality you can feel
40-pound flywheel and Kevlar® belt system provide a smooth feel that is built to last

Engineered for the way you move
Multi position seat and handlebars ensure a comfortable riding position

What can you say BRILLIANT.

Inner Cooler, Keeping You Cool!

This has to be told and all have to start to use this product. What a way to keep you cool, lower your body temp and make you feel good.
The Inner-Cooler Performance Wrap is a personal under garment which uses state of the art “convection” technology to control the wearer’s body temperature in hot climates and during strenuous activity.

Tests show the Inner Cooler reduces the negative effects of an elevated body core temperature by quickly drawing heat away from the surface of the skin and dissipating it into the air through evaporation. The result is improved comfort and performance.

Athletes using the Inner-Cooler report better endurance, less dehydration and quicker recovery times. Just like an engine runs better, longer, and develops more power when it stays cooler, so does your body.

The Inner-Cooler Performance Wrap can be worn before during and after an event. It fits nicely under a jersey, chest protector or neck brace, is simple to use, durable and machine washable.

The 1970s saw water cooling increase motorcycle engine performance by leaps and bounds… In 2009 the Inner-Cooler Performance Wrap does the same for your body… MORE

Face Trainer, Oh Yes!

Many things you can change, arms, belly, legs, butt and now your face. Not talking about plastic surgery but a Face Trainer. No not a personal Trainer that beats up your face but a mask that you wear. This is a jewel..
Your face. Naturally fit.

Say good-bye to needles and knives. The no!no! family does it again with the FaceTrainer™. The only device of its kind to be registered and listed with the FDA, the FaceTrainer™ combines facial exercise with resistance training to give your face a natural looking lift.

The Dual Power of Resisitance Trainging & Facial Exercise

Facial exercise has been proven clinically for many years to help tone the underlying muscles of the face and neck, increase blood flow, and reduce wrinkling and sagging. Regular resistance training increases muscle activity, providing a more robust and effective workout to strengthen and tone muscles. The FaceTrainer™ by no!no! uses patented technology to turn simple facial movements into a total resistance training workout. Clinical studies have shown that a 10-minute daily routine over 30 days will result in 71% reduction in sagging, 42% reduction in wrinkles, and a noticeable improvement in skin tone and color..

No recovery, no scars & no inconvenience

Like all no!no! products, the FaceTrainer™ requires commitment and consistency. But the pay-off is tremendous. No recovery, no scars & no inconvenience. Just 10 minutes a day and the FaceTrainer™ are all you need to discover newfound confidence and pride in a younger, healthier looking you.

GoPro Goes HD Next Year.

The more you do any sport the more you want to see what you are doing and how you are doing it, well GoPro is here to help and with HD. Now some will do it to post on YouTube some to see better form and some well to be safe. The more you ride on the road for training or commuting the more you want a record of what is going on around you. Cars not giving you the amount of room you deserver (3 feet) or truck buzzing you, at least when you go the the police and show them the video, crazy you won't be called.

Specs

• Model Number: GHHW5170
• Resolution: 5 megapixel (2592x1944) photo, 512x384 video
• Sensor: CMOS
• Video Format: MJPEG, 30 fps, saved as .AVI file
• Optics: glass lens, f/2.8 aperture, with ultra-wide 170º angle of view
• Modes: video, standard photo, photo every 2 or 5 secs, 3x photo burst sequence, self timer, upside down photo/video flip
• Exposure Control: auto
• White Balance: auto
• Self Timer: 10 seconds
• Microphone: built-in with adjustable recording/input level
• Audio Format: 8kHz, mono
• Memory: 16 MB internal, expandable to 2GB with SD card (not included), expandable to 4GB with SDHC card (not included) via free software download from GoPro website—available soon
• Capacity: 56 minutes video (incl. audio) or 1,945 photos with optional 2GB SD card. 1hr 52min video (incl. audio) with optional 4GB SDHC card—available soon
• Power: 2x AAA batteries (not included), lithium batteries highly recommended. 3hrs. video recording with lithium, 2hrs. with NiMH
• TV Out (with RCA cable): NTSC or PAL
• PC Connection: USB + RCA combo cable
• PC Compatibility: Windows ME, 2000, XP, and Vista; Mac OS X 10.2 and later
• Waterproof: rated to 100 feet/30 meters
• Dimensions: 1.75" x 2.30" x 1.25"/4.45cm x 5.84cm x 3.18cm (H x W x D)
• Weight: 4.9 oz/139 g

For a $190 you get great Christmas present and it is wireless.

Wii Fitness and EA Sports Active, Great Combo

So it is all coming together for those who want to workout in the comforts of their own home, who can blame them with the grunting, pick up lines, bad trainers, etc.. Well EA Sports and Wii have combined to bring the what Wii had started to the next level, with challenges, trainers, family and friends. Price point is perfect $20

EA SPORTS Active™ is a new customizable fitness program. Read on to learn all about its incredible benefits and see how they work together to help you reach your goals, from the comfort of your home and on your own terms.

Accessorize Your Exercise
EA SPORTS Active
Featuring more than 25 exercises and sports-inspired drills.

Leg Strap
See your movements tracked on-screen with the specially-designed leg strap.
* Additional leg strap required for multiplayer use.

Resistance Band
Increase the intensity of bicep curls, shoulder presses and many other exercises.
* Additional resistance band required for multiplayer use.

* Accessory Pack
The accessory pack containing one leg strap and one resistance band can be purchased at retail stores or online for $19.99.

Low Tech, High Results, CrossFit Certifications!

Technology will only get you so far, CrossFit will get you farther, with getting into shape and getting certified to get others into outstanding shape. CrossFit seems to have added to their stable of certification with Specialty Certifications which consist of, Barbell, Gymnastics, Kettlebell, CrossFit Kids, Olympic Lifting, Rowing Foundations, Running and Endurance and Science of Exercise. It seems as though there are countless ways to get certified as a PT, CrossFit has made the water pretty clear. Find the one that fits your needs and go for it, your training business or gym will be glad you did.

NEW, Forerunner 310XT

Your next favorite watch is coming, second quarter of this year (not sure when that is), the Forerunnner 310XT! Since the watch is not out yet, here is what Garmin is saying...

Finally, a GPS-enabled training device that isn't afraid of the water. The rugged Forerunner 310XT is the triathlete's indispensable training tool — a GPS-enabled, swim-proof trainer that tracks bike and run data and sends it wirelessly to your computer. This multi-sport device has up to 20 hours of battery life, tracks distance, pace and heart rate (optional), and goes from wrist to bike in seconds.

Time Your Swim

The swim-proof Forerunner 310XT is waterproof to a depth of 50 meters, so you can wear it in the pool or the lake to time your swim. And its slim design and flexible wristband mean Forerunner is easy to wear in any conditions.

Transition Effortlessly

When you're ready to jump out of the water and onto the bike, Forerunner 310XT moves easily from wrist to bike with the optional quick release and bike mounts, making the transition between sports effortless. Forerunner 310XT categorizes multisport activities in one workout and can also log transition time in the process, so you can analyze your performance from start to finish.

Collect Workout Data

Forerunner 310XT tracks your position precisely with GPS satellite data and records distance, pace, heart rate (optional), power data (from ANT+™-enabled third-party power meters) and more. High-sensitivity GPS and HotFix™ satellite prediction mean Forerunner acquires satellites quickly and tracks your movement even near tall buildings or under tree cover. And using innovative ANT+™ wireless technology, Forerunner 310XT connects seamlessly to an optional heart rate monitor, foot pod and cadence sensor.

When paired with the optional wireless heart rate monitor, Forerunner 310XT continuously tracks beats per minute and uses heart rate data in advanced calorie computation. Train in a certain heart rate zone to improve fitness and monitor your level of exertion.

Run, Sync, Store and Share

Once you’ve logged the miles, innovative ANT+™ wireless technology automatically transfers data to your computer when Forerunner is in range. No cables, no hookups. The data’s just there, ready for you to analyze, categorize and share through our online community, Garmin Connect or our optional Garmin Training Center™ software. You can even plan workouts on your computer and then send them to your Forerunner.



At a cost of $350, that's not bad..

SwitchBack, small, powerful and keeps you riding.

So since the gas prices have drop, Princeton Tech seems to want to keep them that way, introducing the Switchback 1 the smallest most powerful light. With lights like these coming on the market the only thing that will keep you from biking is yourself.
Burn time is 10 hours (of course on the lowest setting), that should get you to work and back and if not just charge up while at work. Working through all the setting on a ride will get you 5 hours, not bad. Hey is you are still doing the bike commute, training, riding the trails after 6 pm, this light will keep you out just a little longer and that is only a good thing. Put one of these on your holiday list.
Cheers

CycleOps, Club Pro 300PT

Now back in late 1998 through 2003 Schwinn had a great Spin bike called the Johny G. Since then the bike world has taken a new look fitness, you have the people that will do the spin classes and you will have the avid triathlete who want a little more. Along came CycleOps, they added things like power, hr data, interactive display with a large, easy-to-read LCD screen, time, cadence, and energy expenditure, stores data files on proprietary USB stick and Power Agent Software for a complete analysis of your workouts, best of all it is Mac and PC compatible, more than you can say about Polar.

If you are looking for the best off season trainer look know further the Club Pro 300pt is the real thing.

iPhone Apps, Fitness

The iPhone as we all know is making a big splash with their newly released 2.0 upgrade. Whether you have the 3G version or not. Apps as Apple is calling them has a whole section geared towards health and fitness. From a pedometer to gym locations, tracking food and weight, BMI and a Clever one called Gyminee, Gyminee is the premier fitness social network for detailed tracking, online accountability, and motivation. Whether you are trying to lose weight or get fit, it's time to start taking your fitness seriously.
Hey if anything check out the apps you might find something you like.

Cool Down and Fire Up, Artic Heat

Arctic Heat Cooling Vests work by the special crystals absorbing and retaining the temperature of the water that it has been placed in.

By retaining the temperature longer than other products, the Arctic Heat Cooling Vest can provide a significant advantage to the athlete or worker subjected to potential heat stress.

Cooling of the body can be achieved pre, during and post exercise. The chief benefits of using cooling vests include:

• Drop in skin temperature

• Drop in core body temperature
  

• Improvement in perceived comfort level

Designed to be eye-catching and effective, Arctic Heat Cooling Vests can provide the athlete with a significant competitive advantage and the outside worker with an effective aid against heat stress.

Nike+ and Gym Equipment

Well it is happening and keeping all the info into a place is happening Nike+, Nike and Apple seem to really understand the consumers that use their equipment. Not all have Polar watches. So what do to powerhouses do, use their muscles and get the gym equipment manufactures to get involved. 24 Hour Fitness has teamed up and coming in July.